Adam Bede
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    (W2) Minto

    Why is the Pyramid Principle necessary? Bc/ The illusion of transparency

    • Tendency for people to overestimate the degree to which their personal mental state is known by others `

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    Part 1 Synthesize & Structure

    • Synthesis as an output of analysis, recombining the parts you analyzed in a way that people glean a new insight
    • 1.1 Start by gathering evidence (facts, quotes, so data)
    • 1.2 Find what doesn’t fit
    • 1.3 Group by MECE
    • 1.4 Extrapolate one level that the MECE data tells us, the so what
    • 1.5 How do they coalesce to give you a main insight
    • As you move up the pyramid: You will simplify and clarify the message. What you lose in detail you should gain in general understanding.
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    Part 1 Practical exercise

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    Minto’s Three Rules

    1. Ideas in each grouping must always be the same kind of idea
    2. Ideas at any level in the pyramid must always summarize the ideas grouped below them
    3. Ideas in each grouping must be logically ordered (so insight one leads to insight two, etc.)

    Label, Sort, Insight

    • Label, summarized labels to get you the gist / BLUF so that you can rescan and…
    • Sort, you then see what’s the throughline and begin sorting likeness so that you can…
    • Identify insights

    How he sees the Pyramid Principle w/in the Consulting Process

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    Example of his sorting methodology

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